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Ed started watseka winery on his north carolina farm when he switched from growing tobacco to growing grapes. After going through the various steps in the new-product development process, ed and his fledgling company finally entered the commercialization stage of the new product development process. Ed knew that to succeed in selling the wine, the company would have to.

User Elek
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1 Answer

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28 votes

Final answer:

To succeed in selling the wine, Ed's winery would need to focus on marketing and promotion, product quality, and distribution and sales.

Step-by-step explanation:

In order to succeed in selling the wine, Ed and his fledgling company would have to focus on several key factors:

  1. Marketing and promotion: Ed would need to effectively market and promote his winery and its products to attract customers and create demand for the wine.
  2. Product quality: The wine produced by Ed's winery would need to be of superior quality to compete with other wines in the market. This would involve ensuring the grapes are of high quality and the winemaking process is carefully executed to produce a desirable and enjoyable product.
  3. Distribution and sales: Ed would need to establish effective distribution channels and sales strategies to get his wine to customers. This could involve working with distributors, restaurants, and retailers to make the wine readily available to consumers.

By focusing on these factors, Ed and his company can increase the chances of success in selling their wine.

User Marika Blum
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