Question

To react to change more easily and develop products consumers want, managers and consultants engage in environmental scanning.

a. True
b. False

Answer 1

Managers and consultants engage in environmental scanning to react to change more easily and develop products consumers want.

Step-by-step explanation:

True

To react to change more easily and develop products consumers want, managers and consultants engage in environmental scanning. Environmental scanning is the process of gathering information about the external environment, including social, economic, technological, and regulatory factors that may impact the organization. By scanning the environment, managers and consultants can identify trends, threats, and opportunities, allowing them to make informed decisions and adapt their strategies accordingly.