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A company's value chain consists of

a) The activities a company performs in converting its resource weaknesses into resource strengths.

b) The collection of activities it performs in the course of designing, producing, marketing, delivering, and supporting its product or service.

c) Those activities a company performs that represent "best practices."

d) The activities that a company performs in developing a distinctive competence.

User Titi
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Final answer:

The value chain consists of the collection of activities a company performs in the course of designing, producing, marketing, delivering, and supporting its product or service. The correct answer is b).

Step-by-step explanation:

The correct answer is b) The collection of activities it performs in the course of designing, producing, marketing, delivering, and supporting its product or service. The value chain represents the different activities that a company performs in order to bring a product or service to market. These activities include designing the product, sourcing and producing the necessary materials, marketing and advertising, and delivering and supporting the product or service.

For example, let's consider the value chain of a smartphone company. The company would start by designing the smartphone, then manufacturing the physical components, assembling the parts, marketing and advertising the product, and finally, delivering and supporting the phone through sales and customer service.

User Alvits
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