Final answer:
An intangible asset is a type of asset that does not have physical substance. Out of the options given, land would NOT be considered an intangible asset. Franchise, copyright, and goodwill are all considered intangible assets.
Step-by-step explanation:
An intangible asset is a type of asset that does not have physical substance. It is typically represented by legal rights or contractual agreements.
Out of the options given, land would NOT be considered an intangible asset. Land is a tangible asset as it has physical substance.
On the other hand, franchise, copyright, and goodwill are all considered intangible assets. A franchise represents the rights to operate a specific business under the franchisor's established brand and systems. A copyright represents the exclusive right to use and reproduce original works of authorship. Goodwill represents the value of a company's reputation, customer relationships, and other non-physical assets.