Answer:
Focus group
Step-by-step explanation:
Qualitative study or research can simply be term as interest or curiosity of individuals/researcher in uncovering meaning.it is the interest in understanding how people interpret their experiences, thereby building their worlds and the meaning they give towards these experiences.
Characteristics of qualitative research includes absolute focus on meaning and understanding; research as primary instrument; inductive process; rich description, natural setting; understanding of subjectivity/objectivity and others. Qualitative research tools includes interviews, focus groups, conversation analysis e. t. c.
A Focus group is a type of research to that involves group interaction. Individuals are given the right to explore and clarify views. They also helps identify public attitude. It is a small number of members who are selected giving views on the researcher or chosen topic. Key points are noted in the discussion. Important for gathering opinions about a particular thing.