Question

After all of the early adopters have purchased a product and before any of the early majority have had a chance to make a purchase, what percentage of the total market will have purchased the product

O 2.5%
O 13.5%
O 16%
O 34%

Answer 1

After all of the early adopters have purchased a product, 16% of the total market will have made a purchase, according to the Technology Adoption Lifecycle. Considering option number as a ,b ,c and d option number C is correct.

Step-by-step explanation:

The question involves understanding the Technology Adoption Lifecycle, specifically between the stage of early adopters and early majority.

According to the model developed by sociologist Everett Rogers, the market share can be broken down into several categories: innovators (2.5%), early adopters (13.5%), early majority (34%), late majority (34%), and laggards (16%). After all of the early adopters have purchased a product and before any of the early majority have had a chance to make a purchase, 16% of the total market will have purchased the product (2.5% innovators + 13.5% early adopters).