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31 votes
31 votes
All of the following are true about marketing except

A)
marketing stresses the importance of delivering genuine benefits in the offerings of goods, services, and ideas sold to customers.
B)
marketing is a broader activity than personal selling.
C)
marketing is a broader activity than advertising.
D)
marketing persuades people to buy the "wrong" things.
E)
when an organization engages in marketing, it should also create value for its partners and society.

User Musfiq Shanta
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1 Answer

15 votes
15 votes
The most logical answer is D. Just because a company uses marketing to promote and sell products does not mean they are trying to make you buy the “wrong” things. They are simply using this to make their product more appealing than other brands
User Aref
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