Final answer:
Increased brand awareness can lead to higher brand equity, the ability to refresh a brand's image, and an extended reach to target audiences, which are vital for product differentiation and fostering consumer loyalty. option b is answer
Step-by-step explanation:
The potential benefits of increased brand awareness, recall and recognition include increased brand equity, personality transfer, the opportunity to redefine and refresh brand image, and the ability to extend the reach of the target audience.
This increase in awareness can make a brand more distinguishable from its competitors, especially when the actual product differences are minimal or intangible.
Examples of intangible aspects that differentiate products may include guarantees of satisfaction, reputation for high quality, and advertising campaigns that shape consumer preferences. Furthermore, having a well-known brand can also lead to repeat customers and recommendations, which are critical for business growth and sustainability. option b is answer