Question

Each of the following solutions helps to create awareness among your potential customers. What are the solutions?

1) Social media marketing
2) Email marketing
3) Content marketing
4) Print advertising

Answer 1

Creating customer awareness can be achieved through social media, email, content, and print marketing, each serving unique roles in the broader media landscape. These strategies tap into the attention economy and are influenced by global media and technological trends.

Step-by-step explanation:

The solutions that help create awareness among potential customers include social media marketing, email marketing, content marketing, and print advertising. Each of these tactics plays a role in the evolution and current landscape of media. For example, social media marketing leverages platforms to reach a technologically savvy and younger audience, which can be beneficial for political candidates or corporations seeking to connect with this demographic.

Email marketing involves direct communication to subscribed customers, engaging them with tailored content and offers. Content marketing focuses on creating and distributing valuable content to attract and retain a defined audience, while print advertising, although less prevalent due to the rise of digital media, still retains effectiveness particularly with older age groups.