Question

What are too characterstic of direct distribution?

Answer 1

Direct distribution involves eliminating intermediaries and providing greater control over the distribution process.

Step-by-step explanation:

Direct distribution refers to the process of selling goods directly to consumers without involving intermediaries. There are two characteristics of direct distribution:

1. Elimination of intermediaries: In direct distribution, the goods are sold directly from the producer to the consumer, bypassing any intermediaries such as wholesalers or retailers. This allows for a shorter supply chain and eliminates the markups and costs associated with intermediaries.
2. Control over the distribution process: Direct distribution provides the producer with greater control over the distribution process. They can choose the locations where their products are sold, control pricing, and directly interact with customers to gain valuable feedback and insights.