Final answer:
Leilani studies Consumer behavior, which is the field that explores how individuals make purchasing decisions and what factors influence these choices.
Step-by-step explanation:
Leilani studies how people go about purchasing products for their personal consumption and what factors influence these decisions. She focuses on individual purchasing patterns.
The influences of social, cultural, and economic factors on these decisions, and how market mechanisms shape different areas of human life. The correct answer is C. Consumer behavior.
Consumer behavior is a field that blends elements from psychology, sociology, and economics to understand the decision-making processes of buyers.
Economists believe that choices are influenced by factors such as individual incomes, the prices of goods and services, and where people live, providing an economic explanation for differences in consumer choices.
This discipline is crucial for businesses as it helps them tailor their products and marketing strategies to meet the needs and preferences of their customers.