Question

Which of the following scenarios would be better served by data-driven deliberation (when compared to intuition-based decision-making)?

A) A chef creating a new recipe based on personal taste preferences.
B) A marketing team deciding on the target audience for a new product.
C) An artist choosing color combinations for a painting.
D) A parent deciding on a bedtime routine for their child.

Answer 1

Data-driven deliberation would be better served when a marketing team decides on the target audience for a new product.

Step-by-step explanation:

Data-driven deliberation would be better served when compared to intuition-based decision-making in the scenario of a marketing team deciding on the target audience for a new product. This is because data-driven decision-making allows the team to analyze market research, demographics, consumer behavior, and other relevant data to identify the most suitable target audience based on objective information. Intuition-based decision-making in this context may lead to biases, assumptions, and subjective opinions that may not align with the actual market demand.

For example, the marketing team can use data to identify the demographics that are most likely to be interested in the product, determine the purchasing power of the target audience, and analyze consumer trends. This information can help the team develop a targeted marketing strategy and allocate resources effectively, resulting in a higher chance of success in reaching the desired audience and achieving marketing goals.