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Who controls the flow of information in the buying process?

a. The Decider
b. The Gatekeeper
c. The Initiator
d. The Influencer

User Dawnoflife
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1 Answer

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Final answer:

The Gatekeeper controls the flow of information in the buying process. An expressive leader, who focuses on harmony and relationships, is exemplified by the director of a summer camp for chronically ill children due to the need for empathy and a positive environment.

Step-by-step explanation:

The individual who controls the flow of information in the buying process is commonly known as The Gatekeeper. The Gatekeeper is responsible for controlling the ingress and egress of information and often manages or filters what information gets through to other members involved in the decision-making process.

Examples of Gatekeepers may include executive assistants, middle managers, or anyone in a position to monitor and control access to individuals or groups in a business context.

When considering expressive leadership, we're looking at individuals who are likely to focus on group harmony and relationships within a team. An expressive leader often has a more personable and caring approach to management. Given the options presented, c.

The director of a summer camp for chronically ill children is more likely to exemplify the qualities of an expressive leader. This role requires a high level of empathy, care, and the ability to foster a positive group environment, which are key qualities of an expressive leader.

User Pissall
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