Final answer:
The process known as Data Validation is crucial for ensuring data integrity by checking that data adheres to specific standards before it's processed.
Step-by-step explanation:
The process that contributes to data integrity and ensures data conforms to standards is called Data Validation. Data validation is a process that checks if the data entered into a system meets predefined criteria before it is processed or used. It is essential for maintaining the accuracy, completeness, and consistency of data in databases or software applications.
Data encryption is about securing data by converting it into a code to prevent unauthorized access, while data normalization is the process of organizing data to reduce redundancy and improve data integrity in databases. Data authentication pertains to the verification of the authenticity of data or users.