Final answer:
The correct option is B). The incorrect statement is that values are unchangeable throughout life; values can change due to various influences including experiences and education, and they influence attitudes, perceptions, and decision-making.
Step-by-step explanation:
The statement that is not true regarding how values affect social psychology is: b) Values are unchangeable throughout life. Values can indeed change over one's lifetime due to new experiences, education, and reflection. People's values are central to their social psychology as they influence several areas: attitudes and behaviors, shape perceptions of the world, and impact decision-making processes. These values interact with cognitive components such as beliefs and knowledge that can evolve with new information or insights.
The process through which attitudes and beliefs change internally is known as cognitive dissonance. This reflects the discomfort experienced when one's values are challenged or when behavior is inconsistent with beliefs, leading to a potential change in attitudes or behaviors to reduce dissonance. Additionally, external factors such as conformity, compliance, and advertising can also impact values and, consequently, behavior.