Question

Which of the following is NOT a type of pricing objective?

A) elasticity
B) market share
C) profit
D) competitive effect
E) image enhancement

Answer 1

Elasticity is not a pricing objective, but rather a concept that measures how responsive the quantity demanded or supplied is to changes in price.

Step-by-step explanation:

The answer is A) elasticity. Elasticity is not a pricing objective, but rather a concept that measures how responsive the quantity demanded or supplied is to changes in price. It is used to determine the impact of price changes on total revenue.