Final answer:
The matching principle's primary objective is to ensure that expenses are c. recorded in the same period as the revenues they helped to generate, which is essential for accurate financial reporting and decision-making.
Step-by-step explanation:
The primary objective of the matching principle in accounting is c. record expenses in the period that related revenues are recognized. This principle is fundamental to accrual basis accounting, which stipulates that expenses should be recorded in the same accounting period as the revenues they helped generate, in order to provide a more accurate picture of a company's financial health.
By matching expenses with revenues, financial statements reflect the actual costs of generating revenue during a specific period, which enhances the usefulness of financial information for decision-making purposes.