Final answer:
Managers would likely develop a tactical plan for the marketing department to implement the corporate strategy. This plan includes detailed actions, performance metrics, and aligns with broader strategic goals.
Step-by-step explanation:
In order to help implement its corporate strategy, the managers of an organization would most likely develop a tactical plan for the marketing department. A tactical plan is a short-term plan that outlines how a company will achieve the objectives and goals described in the larger strategic plan. It typically focuses on a shorter time-frame and details the specific actions that departmental teams, such as marketing, will take. For the marketing department, this could involve creating and executing campaigns, developing promotional materials, conducting market research, and engaging with customers through various channels.
Tactical plans are essential for the practical execution of broader strategic objectives, and they provide a clear path for team members to follow. They translate high-level strategy into actionable steps that departments can implement immediately. In addition, these plans often include specific performance metrics to assess progress and ensure alignment with the company’s overall strategic goals.