Final answer:
Marcus Buckingham's 'What Great Managers Do' discusses how great managers differ by focusing on individual strengths, practicing positioning, and customizing their management style to maximize employee potential and organizational success.
Step-by-step explanation:
The article 'What Great Managers Do' by Marcus Buckingham primarily focuses on the distinctive traits that set great managers apart in the business environment. According to Buckingham, these managers excel by identifying and capitalizing on individual strengths rather than trying to remedy weaknesses. A key concept is the notion that great managers are able to recognize the unique characteristics of each employee and leverage these traits for the success of both the individual and the organization.
They excel in the art of positioning - assigning employees to roles where their talents can shine. Rather than adhering to a cookie-cutter management approach, they tailor their management style to align with the distinct needs and potential of each team member, thus fostering a productive and engaged workforce.