Question

Key performance indicators are the metrics a company uses to evaluate progress toward critical success factors. Which of the following represents a key performance indicator?

1) Sales revenue
2) Employee satisfaction
3) Number of social media followers
4) All of the above

Answer 1

The correct answer to which of the listed options represents a key performance indicator is 4) All of the above, as sales revenue, employee satisfaction, and the number of social media followers are all various forms of KPIs.

Step-by-step explanation:

Key performance indicators (KPIs) are the metrics a company uses to evaluate progress toward critical success factors. Among the choices provided:

• Sales revenue is a financial KPI that measures the income received from the company's sales.
• Employee satisfaction is a human resource KPI that reflects the contentment of the employees within the company.
• Number of social media followers is a marketing KPI that indicates the popularity or reach of the company's social media channels.

All of these metrics can represent key performance indicators, so the correct answer is 4) All of the above.