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SWOT analysis looks at an organization's strengths and weaknesses alongside the opportunities and threats in the business environment.

User MacroMarc
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Final answer:

A SWOT analysis evaluates an organization's internal strengths and weaknesses and the external opportunities and threats from the business environment. Strengths-based management, researched by Donald Clifton, focuses on maximizing individual strengths, but can lead to performance issues if weaknesses are ignored or strengths are overused.

Step-by-step explanation:

A SWOT analysis is a strategic planning technique used to help organizations identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning. Strengths and weaknesses are internal factors that affect an organization's performance, such as a team's skill in public speaking or event planning. Opportunities and threats are external factors arising from market interconnectedness and can represent either a potential advantage or a risk depending on the country’s competitive abilities.

Donald Clifton's strengths-based management suggests that emphasizing an individual’s strengths can lead to high performance and growth within an organization. However, the negligence of improving weaknesses and the overuse of strengths could impact performance negatively, as the research by Kaiser & Overfield (2011) indicates. The strengths-based approach has become popular in management despite the lack of extensive studies on its impact on organizational performance.

User Prakash Reddy
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