226k views
4 votes
Price refers to something given in exchange for a product. What factors are pricing strategies based on?

1) Demand for the product
2) Customer's perceived value of the product
3) Cost of producing the product
4) All of the above

User Lindexi
by
7.3k points

1 Answer

2 votes

Final answer:

Pricing strategies in business are influenced by the demand for the product, the customer's perceived value, and the cost of producing the product.

Step-by-step explanation:

Pricing strategies are based on several critical factors, which include: 1) Demand for the product, 2) Customer's perceived value of the product, and 3) Cost of producing the product. These components are intricately linked with one another and play a crucial role in determining the final price point for a product or service. It's essential for businesses to balance these aspects in order to set a price that not only covers costs but also aligns with what customers are willing to pay and the overall market demand.

User Loicfavory
by
7.9k points