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When writing a persuasive message that may encounter resistance, what approach should you use?

1) Direct approach
2) Indirect approach
3) Aggressive approach
4) Passive approach

1 Answer

6 votes

Final answer:

The best approach to use when writing a persuasive message that may encounter resistance is the indirect approach. This approach includes subtlety, presenting both sides, addressing objections, and gradually leading to the conclusion. It respects the audience's intelligence, providing a compelling case for lasting persuasion.

Step-by-step explanation:

When writing a persuasive message that may encounter resistance, the most effective approach to use is often the indirect approach. This method gently leads the audience to your conclusion through subtlety and a consideration of both sides of the argument before presenting your position as the most logical and beneficial solution. The introductory paragraphs set the stage for the issue at hand, gradually introducing key points. The body paragraphs then lay out the argument, presenting evidence and considering potential objections. A concluding paragraph wraps up the message and reaffirms the central points in a poignant manner.

Features that affect persuasion in such messages include subtlety, sidedness, timing, and the presentation of both sides of the argument. Arguments that are subtler and present both sides are often more persuasive than those that do not. Additionally, objections and potential resistance should be addressed upfront, showcasing an understanding of the audience's perspective and concerns, thus building credibility.

By adopting an indirect approach, you signal respect for your audience's intelligence and their capacity to make informed decisions. You provide all the necessary facts and evidence to make a rational decision, but structured in a way that guides them to your conclusion. This approach also allows you to build a stronger, more compelling case that is likely to last even after the initial exposure to the message.

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