Question

Financial accountability and social responsibility marketing are elements of ________.

A) performance marketing
B) relationship marketing
C) internal marketing
D) social marketing
E) mass marketing

Answer 1

Financial accountability and social responsibility marketing are elements of social marketing, which focuses on using marketing techniques to promote positive social change and address social issues.

Step-by-step explanation:

Financial accountability and social responsibility marketing are elements of social marketing. Social marketing focuses on using marketing techniques to promote positive social change and address social issues. It involves creating and implementing marketing strategies that benefit both the business and society.

For example, a company that adopts social marketing may implement initiatives to reduce its environmental impact, promote fair labor practices, or support charitable causes. By doing so, the company demonstrates financial accountability by considering the wider impact of its actions and takes social responsibility for the effects it has on society.