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An attractive idea must be developed into a ________.

A) product idea
B) product concept
C) screened product
D) test market
E) product strategy

User Elisaveta
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1 Answer

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Final answer:

An attractive idea must be developed into a 'product concept', which serves as a blueprint for what the final product will be. It is systematically compared against criteria and constraints before being selected for further development and eventually, market introduction.

Step-by-step explanation:

When an attractive idea is being developed for a new product, it must progress through various stages before becoming market-ready. Once a variety of design concepts have been brainstormed and evaluated for their potential, the development process moves into a selection phase. Using a structured decision process, the design team compares these concepts against established criteria and constraints to identify the most promising. The chosen concept then becomes the foundation for the product's design.

Significantly, the transformation of an attractive idea involves a crucial step where it is shaped into a product concept. This concept is an elaborated version of the idea that includes detailed specifications and functionalities, and it serves as a blueprint for what the final product will be. It is this concept that, after further refinement, prototyping, and testing, will potentially become the final product introduced to the market.

Thus, an attractive idea must be developed into a product concept, which is then subjected to further development processes including refinement, prototyping, and potential adjustments based on evaluation before it is introduced as a final product. The structured selection process ensures that the idea evolves in a way that meets the project's constraints and fits the target market's needs.

User Abundance
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