Final answer:
The true statement about marketing intermediaries is that a middleman includes any intermediary like agents, wholesalers, brokers, and retailers between a manufacturer and end-user markets. Brokers negotiate without taking ownership of goods, while dealers may trade for themselves, and agents usually have legal authority to represent manufacturers.
Step-by-step explanation:
The correct statement about the terms used for marketing intermediaries is d. A middleman is any intermediary between a manufacturer and end-user markets. This term broadly refers to any transformer or reseller who operates between the producer and the final buyer, which could include agents, wholesalers, brokers, and retailers. To clarify, a broker often does not take ownership of goods and usually specializes in a particular commodity, negotiating on behalf of clients, whereas a dealer may buy and sell on their own account. An agent in fact usually has legal authority to act on behalf of another party, commonly a manufacturer, and a retailer typically sells products to the end consumer rather than business markets. Additionally, while some distributors or dealers might have exclusive contracts with producers, the legality depends on whether the arrangement promotes competition or unfairly limits it.
The correct statement about the terms used for marketing intermediaries is:d. A middleman is any intermediary between a manufacturer and end-user markets.A middleman refers to any intermediary who operates between a manufacturer and the end-user markets. They help in distributing products from the manufacturer to the consumers. Examples of middlemen include wholesalers, retailers, and agents.