Question

Which function of a marketing-information management system involves changing the form of marketing information management system involves changing the form of marketing information to make it more useful?

A. Information reporting
B. Information gathering
C. Marketing research
D. Information processing

Answer 1

The function of a marketing-information management system that involves changing the form of marketing information to make it more useful is information processing.

Step-by-step explanation:

The function of a marketing-information management system that involves changing the form of marketing information to make it more useful is information processing.

Information processing refers to the activities and procedures used to handle and transform marketing information. This includes organizing, analyzing, and presenting the information in a more meaningful way.