Final answer:
UVP (Unique Value Proposition) is customer centric, focusing on the value delivered to the customer, whereas UA (User Acquisition) is product centric, targeting the attraction of new users or customers.
Step-by-step explanation:
The term UVP stands for Unique Value Proposition which is customer centric. It refers to the unique value a company promises to deliver to its customers and highlights the primary reason why a product or service would be appealing to them. In contrast, UA stands for User Acquisition, which is product centric. This term is commonly associated with the strategies and tactics used by businesses to attract new users or customers to their product or service.