Final answer:
The connection element of the digital retailing framework seeks to offer a seamless customer experience across various channels to build trust and loyalty.
Step-by-step explanation:
The goal of the connection element of the digital retailing framework is to create a seamless, integrated experience for customers across different digital and physical channels. This includes providing consistent information, branding, and customer service regardless of where the interaction takes place, whether it's online through a website or mobile app, or in a physical store.
By achieving this, retailers aim to build trust and loyalty, encouraging repeat business and strengthening their relationship with customers.