Final answer:
Retailers are classified on characteristics including the amount of service they offer, the breadth and depth of their product lines, how they are organized, and differentiated products.
Step-by-step explanation:
Retailers are classified on characteristics including the amount of service they offer, the breadth and depth of their product lines, how they are organized, and differentiated products.
Differentiated products refer to products that are made different from those of their competitors through various ways such as physical aspects of the product, location, intangible aspects, and perceptions. For example, a physical aspect of a product could be an unbreakable bottle, while a location aspect could be a gas station located at a heavily traveled intersection.