Final answer:
The primary value created by the alliance is sustainability.
Step-by-step explanation:
The primary value created by the alliance between Green Dye Inc and Zoe, the clothes designer, is sustainability. By using organic dye and fabric made from pure cotton, they are addressing the growing demand for environmentally friendly products in the fashion industry. This alliance allows them to cater to consumers who are concerned about the environmental impacts and labor practices associated with clothing production.