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Imagine that you are a manager at a young and rapidly growing company like Townshend's, and you are interested in acquiring a B Corp certification for your firm. How would you go about implementing this change? What would be the steps you would follow before, during, and after the change? (prob come back to)

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Final answer:

To implement a B Corp certification, research the requirements, make necessary changes, and maintain the standards.

Step-by-step explanation:

To implement a B Corp certification for your company, you would need to follow a few steps before, during, and after the change:

  1. Before the change: Research and familiarize yourself with the B Corp certification requirements. Assess your company's current practices and identify areas that may need improvement to meet the certification standards. Develop a plan and set goals to address these areas.
  2. During the change: Implement the necessary changes to meet the B Corp certification requirements. This may involve making changes to your business processes, policies, and operations. Engage with employees and stakeholders to communicate the purpose and benefits of pursuing the certification.
  3. After the change: Complete the B Corp assessment and submit the necessary documentation. Once certified, continue to uphold the B Corp standards and monitor your company's performance regularly. Promote your B Corp certification to stakeholders and audiences to enhance your company's reputation and attract like-minded partners and customers.
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