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Price discounts will depend on the size of the purchase and the importance of a customer.

A) True
B) False

1 Answer

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Final answer:

While price discounts can be influenced by the size of the purchase and customer importance, these aren't the only factors. Imperfect information varies with the type of purchase. Buyers might pay more than the equilibrium price depending on perceived value or urgency of need.

Step-by-step explanation:

The statement 'Price discounts depend on the size of the purchase and the importance of a customer' suggests a common practice in business where sellers may offer discounts based on various factors but does not dictate an absolute rule. It is important to understand that while the size of the purchase often influences discount levels due to economies of scale, the importance of a customer can also lead to personalized discounts as a way of maintaining a favorable business relationship or customer loyalty.

Regarding the self-check questions about the degree of imperfect information, one could expect it to be relatively low when buying apples at a roadside stand or dinner at the neighborhood restaurant, because the products and services are straightforward and tangible. Conversely, the degree might be relatively high when buying a used laptop computer at a garage sale, due to uncertainty about the product's history and condition, and when ordering flowers over the internet for a friend in a different city due to the inability to physically inspect the flowers before purchase.

Moreover, the statement 'In the goods market, no buyer would be willing to pay more than the equilibrium price' is false because in some cases buyers may pay more due to factors such as perceived value, brand loyalty, urgency of need, or the absence of substitutes, which can lead them to value the product higher than the equilibrium price.

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