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Tactical planning takes into account the company's overall goal and is at the corporate level.

a) True
b) False

1 Answer

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Final answer:

The statement is false; tactical planning is about short-term actions and is more detailed than strategic planning, which is at the corporate level.

Step-by-step explanation:

The statement that tactical planning takes into account the company's overall goal and is at the corporate level is false. Tactical planning is actually more focused on the short-term actions and is subordinate to strategic planning.

Strategic planning defines the company's overall goals and direction at a high level, while tactical planning translates those goals into specific, actionable steps that are typically at a departmental or team level.

For example, if the strategic plan is to increase market share by 5% in the next year, a corresponding tactical plan might involve a marketing team executing a new advertising campaign targeted at a specific audience segment.

User Maryam Arshi
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