Final answer:
Conformity is the extent to which an individual complies with group norms or expectations. People are more likely to conform when they want to fit in or when the answer is unclear. Additionally, informational social influence is more likely when the group has expertise.
Step-by-step explanation:
Conformity is the extent to which an individual complies with group norms or expectations. People are more likely to conform when they want to fit in or when the answer is unclear. Additionally, informational social influence is more likely when the group has expertise.