Final answer:
Based on the text's outline of three main normative ethics approaches (consequentialist, deontological, and virtue ethics), 'Individualism approach' and 'Social responsibility approach' do not align with these main approaches, making them likely candidates for NOT being normative ethics approaches.
Step-by-step explanation:
The question 'Which of the following is NOT a normative ethics approach?' pertains to the subject of normative ethical theories, which focus on establishing criteria for what actions are considered morally right or wrong. According to the text provided, we understand that there are three main approaches to normative ethics: consequentialist, deontological, and virtue ethics. The consequentialist approach, which includes utilitarianism, evaluates the morality of an action based on its outcomes or consequences, aiming for the greatest good. The deontological approach assesses actions based on adherence to duties or rules, as articulated by philosophers like Immanuel Kant, who emphasized the categorical imperative. Virtue ethics, drawing from thinkers like Confucius, centers on the cultivation of moral character and virtues to guide conduct. The provided options a. Utilitarian approach, b. Individualism approach, c. Social responsibility approach, d. Moral-rights approach, and e. All of these are normative approaches are not congruent with the three main approaches described. However, considering that Individualism and Social responsibility approaches are not explicitly named as main normative ethics approaches in the provided text, these would be the most likely NOT to be considered normative ethics approaches, assuming the text provided with the question represents comprehensive knowledge in the field.