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Justine is frustrated with her company's inability to link production, customer service and other internal processes with her customers. Justine believes her company's __________ are inadequate.

A. Spanning processes
B. Customer value measures
C. Strategic business units
D. Mission statements
E. Top-to-top selling teams

1 Answer

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Final answer:

Justine believes her company's spanning processes are inadequate. Spanning processes are essential for connecting various departments such as production and customer service, ensuring that a company operates cohesively. Effective spanning processes result in better customer service, product quality, and a competitive market position.

Step-by-step explanation:

Justine is likely frustrated that her company's spanning processes are inadequate. Spanning processes refer to the integrated activities that bridge various departments within a company and ensure that all aspects from production to customer service are interconnected and aligned towards the company's objectives. When such processes are ineffective, it can result in disjointed operations, where production is not aligned with customer needs, and service departments are not synchronized with the output from production.

For a company to function efficiently, spanning processes are crucial. They enable seamless communication and workflow between different divisions, fostering a unified approach to achieving customer satisfaction and company goals. Inadequate spanning processes can compromise a company's ability to respond quickly to customer demands, innovate, and adapt to changing market conditions. Effective spanning processes can result in improved customer service, better quality products, and increased profitability.

Implementing robust spanning processes often involves developing integrated systems for communication, establishing cross-functional teams, and creating a culture that values collaboration and continuous improvement. When departments within a company are well-connected and operate cohesively, they are more likely to deliver value to their customers and gain a competitive edge in the marketplace.

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