Final answer:
Environmentally friendly marketing, or green marketing, is a growing trend in socially responsible companies. It involves promoting products or services that have a minimal negative impact on the environment.
Step-by-step explanation:
Environmentally friendly marketing, also known as green marketing, is a growing trend in socially responsible companies. This concept involves promoting products or services that are designed to have a minimal negative impact on the environment. It may include measures such as using sustainable or recycled materials, reducing emissions, and implementing energy-efficient practices.