Final answer:
The phrase in question refers to a push marketing strategy, where products are actively promoted to customers to improve sales and production capacity utilization. It touches upon basic supply and demand principles in a market economy and discusses both the profit motive driving sales to all demographics and the contentious practice of tying sales.
Step-by-step explanation:
The statement in question refers to a push marketing strategy, where businesses actively push their products through marketing channels to get them in front of consumers, whether the consumers initially express interest or not. This strategy often involves persuasive sales techniques and can be seen across various industries. The approach can ensure products are visible to potential customers, increasing the chances of sales and, therefore, utilization of production capacity.
In a market economy, when demand exceeds supply, prices usually increase. This provides an incentive for more suppliers to enter the market and balance out the demand with increased supply. Firms are motivated by profit to sell to a wide range of customers, without discriminating against any demographic group. Moreover, to support a growing business, a company may need to diversify its workforce, which could lead to it hiring a broader range of employees, including women and minorities.
Tying sales are a controversial strategy wherein customers are forced to buy a secondary product in order to purchase a primary desired product. This can be seen as limiting consumer choice and may not always benefit the customer, as it might not be advantageous compared to the freedoms offered by an open market where they can choose from a variety of product options on their own terms.