Question

Sales management is a multi-step interrelated process. Which step is concerned with selecting appropriate sales personnel and designing and implementing policies and procedures that will direct their efforts towards the desired objectives?

A. The organizing stage of the sales program
B. The implementation stage of the sales program
C. The evaluation and control of sales force performance
D. The formulation of the strategic sales program
E. All of the above processes are involved with selecting appropriate sales personnel and
designing and implementing policies and procedures that will direct their efforts toward the desired objectives

Answer 1

The organizing stage of the sales program is concerned with selecting appropriate sales personnel and designing and implementing policies and procedures that will direct their efforts towards the desired objectives.

Step-by-step explanation:

The step concerned with selecting appropriate sales personnel and designing and implementing policies and procedures that will direct their efforts towards the desired objectives is option A: The organizing stage of the sales program. This step involves identifying the specific roles and responsibilities of the sales team, recruiting and hiring qualified individuals, and establishing guidelines, rules, and procedures to guide their work.