Question

Which of the following statements about sales force management is true?

A. The sales force is the firm's most direct link to the customer
B. The statement, "The world will beat a path to your door if you build a better mousetrap,"
reflects how business operates today
C. As organizations implement the marketing concept, they soon realize how important it is
to be sales-oriented
D. Personal selling is usually less expensive than advertising
E. Sales management is no different from any other kind of management

Answer 1

Option A: The sales manager of a fast-growing cosmetics company is more likely to be an expressive leader. Option B: A high school teacher at a reform school may not necessarily be an expressive leader. Option D: A manager at a fast-food restaurant is more likely to be an expressive leader.

Step-by-step explanation:

Option A: The sales manager of a fast-growing cosmetics company is more likely to be an expressive leader. Expressive leaders are usually passionate, enthusiastic, and value interpersonal relationships. In a fast-growing cosmetics company, the sales manager needs to engage with customers, build relationships, and motivate the sales team to meet targets, which aligns with the characteristics of an expressive leader.

Option B: A high school teacher at a reform school may not necessarily be an expressive leader. The role of a high school teacher in a reform school generally focuses on discipline, structure, and educational support, which requires more of a directive or authoritarian leadership style.

Option C: The director of a summer camp for chronically ill children may not necessarily be an expressive leader. The focus of this role is on providing care and support to the children, which requires empathy, compassion, and organizational skills, rather than the expressive leadership style.

Option D: A manager at a fast-food restaurant is more likely to be an expressive leader. In a fast-paced and customer-centric environment like a fast-food restaurant, the manager needs to be energetic, outgoing, and able to create a positive atmosphere for customers and employees.