Final answer:
Small businesses can utilize ICT to their advantage just like large corporations, offering online services such as feedback forms, e-commerce rating systems, and FAQs. ICT can aid in environmental sustainability and market expansion for small firms. The use of ICT by businesses is subject to economic debates about firm size and market power.
Step-by-step explanation:
Small businesses are indeed capable of leveraging Information and Communication Technology (ICT) as effectively as their larger counterparts. The potential for ICT to either lead to the creation of smaller firms with wider geographic reach or to support large, dominant firms in 'winner-take-all' markets has been a subject of debate. Notwithstanding, ICT provides a platform that can enable small businesses to be competitive in a global marketplace, offering services such as online feedback forms, comment and rating systems on e-commerce sites, and providing FAQs on the business website which are all ways small businesses can use ICT to their advantage.
One aspect where ICT has been particularly beneficial is in its positive environmental externalities. The shift to digital experiences and services mitigates the need for fossil fuel consumption, exemplifying how ICT can lead the way to a more sustainable future. This digital transition, inclusive of online feedback and purchasing, supports small businesses in adopting a customer-centric approach that can easily rival any large business's efforts. Additionally, governments and consumers have roles to play in choosing and partnering with businesses that emphasize environmental responsibility, further spurring innovative uses of ICT.