Final answer:
The concept of offering complementing products or services is an important aspect of great customer service that is often overlooked. It enhances customer satisfaction, sales, and loyalty.
Step-by-step explanation:
The concept of offering complementing products or services as an aspect of great customer service is often overlooked but very important. When a business offers complementing products or services, it means providing additional items or services that enhance the value or functionality of the main product or service. This can improve customer satisfaction, increase sales, and create customer loyalty.
For example, a smartphone manufacturer may offer complementary accessories such as protective cases, headphones, or screen protectors. By offering these products, the manufacturer makes it more convenient for customers to get everything they need in one place and enhances the overall user experience.
Another example is a restaurant that offers complementary side dishes or beverages with a main meal. This not only adds value to the meal but also creates a positive impression and encourages customers to return.