Final answer:
To encourage conversation with customers, asking open-ended questions is the best approach.
Step-by-step explanation:
To encourage conversation with customers, the best kinds of questions to ask are open-ended questions. These questions allow customers to provide detailed and thoughtful responses, fostering a deeper conversation. Examples of open-ended questions include: "Tell me about your experience with our product" and "How do you envision using our service?" By asking open-ended questions, you invite customers to share their thoughts, ideas, and experiences, which can help develop a better understanding of their needs and preferences.