Final answer:
A sales associate should ask about the customer's usage preferences, need for control over settings, and intended use of images to determine which camera is best. They should explain auto, manual shooting modes, resolution, compression, and scene modes as they relate to the customer's needs.
Step-by-step explanation:
Choosing the Right Digital Camera
To assist a customer in selecting the best camera from two options, a sales associate should inquire about the customer's specific needs and preferences. Understanding whether the customer prioritizes ease of use could lead to recommending a camera with robust auto modes. Conversely, if the customer prefers control over the image-making process, a camera with manual shooting modes might be better suited. Sales associates should also consider the customer's intended use of images, whether it's printing or digital display, influencing decisions around resolution and compression settings. Those preferring post-processing may want a camera that shoots with no compression for maximum quality, whereas customers aiming for immediate use may favor convenience with pre-set configurations.
Shutter speed, aperture, and special scene modes play a pivotal role in the camera's functionality. The shutter speed determines how long the camera's sensor is exposed to light, which can freeze or blur motion. The aperture controls the depth of field and the amount of light entering the lens. Scene modes are automated settings for specific conditions, like Portrait or Landscape, which simplify the shooting process for users.