58.5k views
4 votes
The category plan should include all details of the analytics associated with the market and category assessment.

A) True
B) False

User Mcbr
by
8.2k points

1 Answer

6 votes

Final answer:

The statement is true: an effective category plan should include all details of analytics such as market analysis, as well as shapes and dimensions of physical components for product development and design.

Step-by-step explanation:

The statement that a category plan should include all details of the analytics associated with the market and category assessment is True. In business, a detailed design of a category plan incorporates extensive research and analysis of the market, which informs the strategic decisions related to the positioning and development of a product or service within its category. An effective category plan goes beyond just analyzing market trends; it includes a comprehensive study of consumer behavior, competition, potential barriers to entry, and future market predictions to ensure a well-crafted approach to category management.

To be more specific, a detailed design includes:

  1. A market analysis which provides insights on the supply and demand, competitors, and potential customers.
  2. Details on the shapes and dimensions of all physical components, which are essential for product development and design.

User Omoto
by
8.3k points