Question

What are customer expectations?

a. What customers expect a CSS to do for them
b. What customers expect products to do for them
c. What customers expect a company to do for them
d. Customers' preconceived perceptions of company image, its products and the service they expect

Answer 1

Customer expectations encompass service support from CSS, product functionality, a company's actions and responsibilities, and the overall perception of the company's image and service quality.

Step-by-step explanation:

Customer expectations refer to what customers expect from a company, its products, services, and overall brand. These expectations include:

• Service Support: How well a Customer Service Support (CSS) meets customer needs and resolves their issues.
• Product Functionality: The performance and utility of the products to fulfill customer needs.
• Company Responsibility: The actions and behavior a company is expected to demonstrate, including ethical practices, social responsibility, and customer treatment.
• Company Image: The preconceived perceptions of a company's brand, including its reputation and the quality of its products and services.

Overall, customer expectations are a mix of the service they foresee a CSS will provide (a), the functionality and performance they expect from products (b), actions they anticipate the company will undertake (c), and the perception they hold about the company's image and the service quality they presume they will receive (d).