Final answer:
Yellow journalism is a style of sensationalist news reporting that emerged in the late 19th century, characterized by exaggerated headlines and stories to drive newspaper sales.
Step-by-step explanation:
A news style born of intense competition characterized by screaming headlines and sensational stories is known as yellow journalism. This method was particularly prevalent in the late 19th and early 20th centuries, where it was employed by publishers such as William Randolph Hearst and Joseph Pulitzer to sell more newspapers. Yellow journalism utilized eye-catching headlines and sensationalized coverage of scandals and human interest stories, often backed by scant factual evidence, to stir the emotions of the public and drive newspaper sales. This style contrasted with the objective journalism championed by Adolph Ochs of The New York Times, who valued accuracy and impartiality in reporting.