Final answer:
In scientific sociology, researchers must be objective, suspending personal biases during their research. They use the scientific method to ensure accurate, unbiased report findings, a practice underscored by Max Weber's emphasis on value neutrality.
Step-by-step explanation:
Scientific sociology demands that researchers try to be objective and suspend Personal biases as they conduct research. In pursuing this level of objectivity, sociologists use the scientific method not only to collect but also to interpret and analyze data, ensuring they maintain a consistent and focused approach to their study. They aim to set aside their personal preferences, beliefs, and opinions to report findings with accuracy, even if those findings contradict their personal convictions or widely accepted beliefs. Moreover, the ethical obligation of sociologists to disclose research findings without omitting or distorting significant data plays a crucial role in maintaining this objectivity. Noted sociologist Max Weber highlighted the importance of value neutrality, wherein researchers remain impartial, without bias or judgment, during the course of a study and its publication.