Final answer:
The technique where a salesperson makes a strong statement to indicate a buyer's error is called Reframing (option b). It differs from other techniques like aggressive persuasion, fear-based tactics, and empathetic listening. Sellers can use factual information and positive reviews to reassure buyers with imperfect information.
Step-by-step explanation:
When a salesperson makes a relatively strong statement to indicate the error a buyer has made, the technique is referred to as B) Reframing. Reframing is a method used in sales and communication where the seller presents information in a different context or perspective to help the buyer overcome objections or see the product in a more favorable light. It contrasts with aggressive persuasion, fear-based tactics, and empathetic listening, which are other methods that could be employed to address buyers' objections.
Empathetic listening, on the other hand, involves the salesperson actively listening to the buyer's concerns and responding in a way that shows understanding and empathy toward the buyer's situation. It is less about pointing out an error and more about building a relationship with the client to create trust and encourage a purchase.
To reassure a buyer faced with imperfect information, a seller of goods might employ several strategies such as providing factual information, addressing the specific concerns of the buyer, and highlighting positive customer testimonials and reviews. These methods aim to give the buyer a clearer understanding of the product and reduce the uncertainty associated with the purchase decision.